GARGI PANT  




Cowboy Sirens & Friends

 CMG development for Crocs, guiding products from concept to market through color, material, and graphic innovation


CrocsDesign Trends Concept and CMG Designer
 Jun’ 23 -  Apr’ 24


Role:
  • Developed seasonal CMG (Color, Material, Graphic) systems for Crocs lines
  • Synthesized trend and consumer research to drive creative direction
  • Partnered with production, engineering, and merchandising functions to deliver market-ready product
  • Created decorative and customizable graphic elements to strengthen brand engagement

    • For more questions reach out to gargipantdesign@gmail.com


    Cowgirl Siren:

    This true high heel style brings a feminine spin to the Classic with comfort that keeps you on your feet through the wee hours. This version features western themed embellishments and a western inspired flame graphic. With all the opportunities for personalization and embellishments galore, the Siren keeps the vibe alive from sunset to sunrise.

    • Western themed embellishments
    • Western inspired flame graphic
    • Sleek look & feel
    • Ventilation ports enhance breathability
    • Easy to clean and quick to dry
    • Customizable with Jibbitz™ charms

    Out in market:  https://www.zalando.co.uk/crocs-siren-western-unisex-heeled-mules-black-cr415g07b-q11.html

    Classic Frames:

    This elevated take on the iconic Classic Clog fuses edgy styling with refined accents. Featuring metallic skulls and oversized pearl embellishments, the design brings a bold, fashion-forward twist to Crocs’ signature comfort. Built on the timeless silhouette that started it all, this version balances playful rebellion with everyday wearability.

    • Statement pearl rivet
    • Sleek metallic finish
    • Ventilation ports enhance breathability
    • Customizable with Jibbitz™ charms

    Out in market: https://www.nordstromrack.com/s/crocs-classic-picture-frame-clog-women/8079316?origin=keywordsearch-personalizedsort&breadcrumb=Home%2FAll%20Results&color=001
    Kids Flower Power:

    Brighten their day with the Crocs Classic Flower Power Clog from Crocs!

    • Allover swirl print
    • Fixed flower Jibbitz™

    Out in market: 

    https://www.journeys.com/product/crocs-classic-flower-power-clog-baby-toddler-arctic-multicolor-99521391
    Rhinestone Classic Cowgirl:

    Yeehaw! It's the Classic Rhinestone Cowgirl Clog from Crocs! Sparkly rhinestone cowgirl-inspired Jibbitz® for extra style

    • Western-inspired boot and guitar embellishments
    • Rhinestone accents add a refined sparkle
    • Lightweight and comfortable for all-day wear
    • Easy to clean and customizable with Jibbitz™ charms

    Out in market: 
    https://www.journeys.com/product/crocs-classic-rhinestone-cowgirl-clog-atmosphere-521448