What happens when you give a design team an AI tool and one day to build an app?
A campaign and short film created with Google’s R&D team to demonstrate Stitch through a real creative workflow. I worked across storyboarding, visual direction, social extensions, campaign design, and the lo-fi product prototype featured in the film.
Making a very busy concert calendar feel easy to scan and impossible to missA recurring monthly design system for Live Nation Colorado spanning print, social, and OOH. I designed and evolved the calendar system, organizing dozens of artists, dates, and venues into a flexible visual framework with a distinct look for every month.
Translating culture, fashion, and consumer behavior into colors that could actually live on a CrocSeasonal color direction for Crocs informed by runway, cultural research, and trend forecasting. I developed palettes and color stories across footwear, including Pink Milk, which became one of the brand’s most requested colors and was later added to the permanent line.
Building a premium, flexible identity for Plex ConsultingA visual identity refresh designed to make Plex feel more cohesive across every brand touchpoint. I helped develop the design system and applied it across web, social, marketing materials, presentations, and internal communications.
Year of the horse btwA self-initiated calendar series exploring typography, composition, color, and visual rhythm month by month. Each spread uses a different graphic language while staying part of one larger system, turning something utilitarian into a year-long design exercise.